Apple Makes Major App Store Concession on Media Subscriptions

Starting early next year, Apple will allow media player apps like Spotify and Netflix to direct new users to subscribe via their own web sites and third-party payment systems. Previously, Apple required such apps to use Apple's payment system, where Apples takes a cut of up to 30%. Although Apple will continue to require apps that "sell digital services and subscriptions" to use Apple's in-app payment system, apps that "provide previously purchased content or content subscriptions for digital magazines, newspapers, books, audio, music, and video" are now considered "reader" apps, and will be exempt from that rule. The change comes after an investigation by the Japan Fair Trade Commission (JFTC), and was announced as a deal with the JFTC to close that investigation. However Apple will apply the change globally.
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